ALFFi • Doc Ignite Session: Cutting a Marketing Trailer

This event took place on Friday, Feb. 5, 2021 at 10:00 amVirtual

In this two hour workshop, filmmakers will:

• learn the difference between a pitch trailer and a marketing trailer
• learn key questions required to cutting an effective marketing trailer
• identify styles of trailers 
• learn how to structure a trailer
• learn why trailers are essential for marketing your film, backed by our audience research study

Madelaine Russo is the Industry Programmer of Deal Maker (our one-on-one meeting program) at Hot Docs. She also supports the production of the Hot Docs Forum, runs the Hot Docs blog, facilitates Doc Ignite workshops, and has produces several industry publications, including the annual Hot Docs Guide to Decision Makers, and the Emerging Producer Guides to Budgeting and Co-Production. Before joining Hot Docs, Madelaine ran the Alternate Realities Market at Sheffield Doc/Fest in the UK. She has also worked at short film distributor Ouat Media. She holds a Master of Arts in English and Cultural Studies.

To register, go to the event page on our our ALFF 2021 festival website here

Doc Ignite is supported by Netflix